Contact

Alex is a Creative Director with 15+ years of professional advertising, experiential, ux and marketing experience Omni-channel creative leadership experience Fortune 50 brand experience Award-winning ad campaigns International and national brand experience Owned a...

Work

Award winning designer that brings meaning to creative work through strategy ARTIQE - FINE ART FASHION SHOES authenticated by the blockchainRivotto - ESG and Environmental Brand CreationTrico Wiper Blades – MOMENT OF TRUTHCOMCAST – Feed YOUR HeadDETRIOT LIONS – READY...
Rivotto – ESG and Environmental Brand Creation

Rivotto – ESG and Environmental Brand Creation

BUILDING A BRAND THAT REDUCES AUTOMOTIVE EMISSIONS   Morse design was contacted to create a brand for an aftermarket product for trucks and cars to reduce emissions. For the engagement we advised performing a comprehensive brand discovery and strategy process. The...
Trico Wiper Blades – MOMENT OF TRUTH

Trico Wiper Blades – MOMENT OF TRUTH

REBRANDING AN AUTOMOTIVE LEGEND TRICO, the inventor of the automotive wiper blade over 100 years ago. Was in need of a corporate rebrand. The wiper packaging and branding was dissimilar and unified. The marketing messages were not unified in their goal educating the...