The logo is the fundamental visual representation of your brand, create one that is memorable and lasting.
The symbol that represents your brand’s core.
Who: Those starting a business or revamping one needs to have a logo identity that carries the values of their brand.
What: Logos can incorporate a variety of symbols, shapes, colors, typography. Ultimately it needs to resonate with your customers and help you build your business over the long period of time.
Where: Your logo design needs to be flexible and versatile. It needs to work on a business card at a postage stamp size and it needs to look great on a poster.
How: Morse Communication Design will consider the goals you are looking to achieve. We’ll audit the competition and make sure your design stands out. We will start with research, create multiple thumbnail sketches, review them with our consultants, present to you a variety of approaches with rationales. You’ll identify the most favorable direction, we’ll incorporate color, form, typography and start to form the finished logo. We’ll present color options to you with the logo in content to help you visualize the function of the logo.
Why: Results are important, so is brand integrity. We’ll work within the parameters of your goals to help you build your brand.